Seamlessly pull custom data sets into client reports and dashboards with the new Snowflake integration from AgencyAnalytics.

Connect this data warehouse integration to:

This integration is available on the Enterprise plan, or can be added as a custom add-on.

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Rank Tracker now cross-checks each incoming ranking against a keyword's recent history before recording it. If a result looks like an outlier — a sharp spike or drop that doesn't match the recent trend — it retries the fetch automatically before locking in a value.

This reduces the chance that a bad data center reading or a Google A/B test lands in your client's report as a real ranking movement. Keyword positions should now hold steady unless there's a genuine change worth reporting on.

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Goals and Alerts are now unified into a dedicated KPIs area that gives users a single place to track, target, and monitor the metrics that matter most to their clients. It's available at both the account and client level.

Note: All existing goals and alerts have been automatically migrated — nothing to rebuild.

Behavioral analytics are now part of your AgencyAnalytics dashboards. Connect Microsoft Clarity and pull rage clicks, scroll depth, engagement data, and more directly into your reports.

Head to your data sources, connect your Clarity account, and your data will start showing up right away.

Microsoft Clarity metrics only reflect point-in-time from the previous day. Also, values may differ from the Microsoft Clarity dashboard due to differences in how bots are filtered by the API.

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Leave comments on any part of a report, tag teammates, and track what's unresolved across the report list. Comments are visible to staff and admin users only (not clients).

Try it by clicking the "comment" button in the top right of any report.

If you track leads through CallRail forms, you can now filter your Form Submissions widget by one or more CallRail tags. Tag filtering applies to both the metric totals and the table view, so your numbers reflect exactly the leads you care about. No more spreadsheet workarounds or inflated counts.

Head to your CallRail Form Submissions widget to try it.

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Tracking which campaigns actually drive results in Google Analytics just got easier!

Filter your Google Analytics data by the following to see exactly how each campaign contributes to traffic and conversions.

Head to your Google Analytics dashboard or traffic-analytics-related widgets and give the new filters a try.

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Previously, restoring a deleted client required a support request. Now admins and staff users with the Clients & Prospects create/edit/delete permission can do it themselves.

Report emails (send-now) now support embedded images of key metrics and graphs directly in the email body. This way, agency clients no longer have to click through to see how campaigns are performing.

Several Yext metrics have been removed from AgencyAnalytics following Yext's deprecation of these data points from their API.

Any widgets containing these metrics have been automatically removed. If your reports, dashboards, or templates are affected, you may need to rearrange your remaining widgets to fill any visual gaps.

Your Overview, Reviews, Listings, and Demographics sections are unaffected and will continue to work as normal.