• 'Total Quotable' or equivalent
  • AI Tags: Top tags, tags by traffic source, tags for device (This may be completed already)
  • Lead Status metric +1
  • Keywords data (Completed)
  • Unique calls metric
  • Call value metric +1
  • "Qualified" calls / Qualified Leads metric
  • Average Call Length
  • CPL (cost per lead ?)
  • "Performance Dashboard" - CallRail reports how many new calls were generated last month, bounce rate, etc.
  • Call - Call Summary Note
Forms metrics:
  • "Qualified" forms/leads +1
  • Email address
  • Contact Method
  • Best time to call
  • Body of the form message
  • Advanced Forms fields
  • See what was submitted or link to the original submission
  • First Time Form Submissions
  • Fillouts +1
  • Text Conversations +1
  • Notes field +1