Data Sources & Metrics

Customer wants to filter the DV360 Device Type breakdown by line item (and campaign/insertion order). Use case: programmatic reporting per line item; today they export DV360 data to Google Sheets, build pivot tables and add them to dashboards. Note: the Device Type metric itself already exists (see launched post); only the filtering is missing. Workaround: manual Google Sheets pivots.

Customer wants a Spend metric for DV360 and the ability to filter DV360 widgets (spend, apps/URL, device, city) by line item. Use case: per-line-item programmatic reporting; today they export data to Google Sheets with pivot tables, and manage spend through many custom metrics edited monthly as new line items are added. Workaround: Google Sheets pivots and custom metrics. Related: 'DV360 - pull the line items under a campaign group'.

https://support.google.com/displayvideo/answer/2696705?hl=en

To be added as an additional Google Display & Video 360 metric.

Support Frequency for DV360.

Audience and App URLs asset types currently can't be filtered by Ad Campaign

Request to add reach metric for the integration.

Show more than 1 year of historical data

Ability to connect multiple DV360 accounts in a single AgencyAnalytics campaign